After spending over a decade with BBC TV News travelling all over the world, I moved to the USA through marriage, and then began producing specialist international news reports in the education sector.
Partnering with America’s leading specialists in education video distribution, JDL Horizons and Eduvision, I soon learned a great deal about the industry, and in particular about how video greatly enhances the learning experience for students.
However, after performing several hundred news interviews with educators of all levels across the country, a curious fact began to emerge. Education thought leaders all agree that the use of video is an essential tool for teachers to use with students of all grades. However, since that’s the case, why is it that video and video technology in schools across the country is often completely underused?
I thought long and hard about this. I then began asking educators subtle questions in an attempt to try and find out the answer. It soon became clear to me that there was almost always one singular reason why video and video technology is often completely underused: fear.
For the vast majority of educators, the use of video and video technology seems to be shrouded in mystery, and because of this, the positive application of video in education is often non-existent.
Over the next 12 months, on a monthly basis, I now intend to redress the balance by eliminating the fears, and dispelling the myths which many educators seem to have in respect to video and its uses.
In respect of producing video, ‘fear’ is an interesting thing, and as I pointed out in my first book, Mental Martial Arts, that fear is generally best approached as an acronym. To help eliminate fear about anything, I suggest that when faced with any new task, if you have any fear or reservation about it, then look at it in this respect.
Think of F.E.A.R. as an acronym for: False Evidence Appearing Real. When you take that approach to anything you fear, it soon opens your mind to the new task you face, and you’ll approach it from an open-minded and balanced perspective.
Today, video is easier than ever for literally anyone to produce, and once you have mastered the basics, many of you will soon become a ‘video-aholic,’ someone who makes videos of all kinds for all occasions. This is a common phenomenon, because making video is easy and fun, and once a person learns that, they can’t get enough of it!
If you’ve ever taken a picture with your camera-phone, then you can make a video in the same way. It’s that simple. Another way would be to use your tablet in the same way. Instead of taking a picture, make a video.
It couldn’t be easier. Many cell phones and tablets have basic video editing packages which enable you to trim the start and end points of your video, with some enabling you to do even more.
The great thing about video is that if it looks good on screen, and if you’re near enough the subject to hear what they say, then it will look and sound good on video. However, it pays to keep in mind that if the place you’re in while recording your video is noisy, then it’ll be noisy on your video too. Once again, it’s that simple.
Once you’ve recorded your video, you then you need to reach your target audience who will view it. This is where you need to upload your video onto a SECURE platform, and it’s also where you need to learn two basic rules about video in education.
Next month I’ll cover the first of these two basic rules, and also why it’s THE most important consideration in any kind of video production, and especially for schools.
About Brian Sterling-Vete
Brian Sterling-Vete spent over a decade with BBC TV news, he’s a British author, Guinness World Record Holder, and film maker. He has worked extensively on both sides of camera, and even worked as a stunt performer for several years.
He started in the TV and movie industry in 1982, travelling all over the world working on movies with stars including Joan Collins, John Wyman, Fiona Fullerton and John Terry. During this time, he also worked alongside several industry movie-maker veterans including Emmy award-winner, David Tattersall (‘The Green Mile,’ ‘Con Air,’ ‘Star Wars,’ and the James Bond movie ‘Die Another Day’), and with Stuart Howell (‘Underworld,’ ‘The Bourne Ultimatum’, ‘Fast and Furious 6,’ and ‘Jupiter Ascending.’)
In addition, Brian also uses the skills he learned while he was with BBC TV News, to coach leadership and celebrities how to stay safe if they’re faced with a crisis, and a subsequent media attack.